Studies on improv and play
At Improving Playfully, we don’t just “play games.” We use the latest insights from neurobiology and behavioural science to create a high-efficiency learning environment. It doesn’t matter you are a corporate leader or a shy beginner, your brain is biologically wired to grow faster when it’s having fun.
Research shows that improv offers many psychological benefits. These range from activating creativity, boosting brain connectivity to developing psychological safety in teams, decreasing stress and anxiety, and many more.
But don’t just take our word for it. Scroll down to find links to actual studies supporting these claims.

Boost creativity and innovation
By embracing the unexpected and thinking on your feet, you unlock new pathways to innovation in your personal and professional life.

Enhance communication skills
Impro sharpens your ability to express ideas clearly and listen actively. Improved communication fosters better relationships, both socially and in the workplace.

Develop emotional intelligence
Research suggests that participation in improvisation correlates with increased emotional intelligence. Gain a deeper understanding of emotions, yours and others', leading to more meaningful connections.
Supported by science
Supported by science
While improv theatre benefits are often discussed anecdotally, scientific research has explored the cognitive, emotional, and social impacts. Here are some benefits of improvisation theatre with references to scientific sources:
- Increased creativity
- Developing emotional intelligence
- Improv experience promotes divergent thinking, uncertainty tolerance, and affective well-being
- Fostering psychological safety: Using improvisation as a team building tool in management education
- Enhanced Cognitive Flexibility
- Reducing Anxiety
- Developing skills of communication, teamwork, self-awareness, mindfulness
- Stress reduction
- Boosted self-esteem and confidence
- Improved problem-solving skills
- Applied improvisation in mental health
Scientific studies provide valuable insights, but improv is best to be experienced in real-time, so personal experiences and anecdotes can also be powerful indicators of its benefits.
20minutes of improv is enough to measurably boost creativity, mood, and comfort with uncertainty.
Felsman et al., 2020, University of Michigan
19%increase in divergent thinking after a single improv session, vs a matched social control group
Felsman, Gunawardena & Seifert, 2020
350adolescents showed significant reductions in social anxiety after a 10-week improv programme..
Felsman, Seifert, Himle, 2019
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